Sandy Damm on Why Globalisation is for All Business Sizes

Today’s GuestToday we welcome Sandy Damm who was the previous managing director of Sontay. He recently published a new book called SME Globalisation that details how and why businesses can benefit from going international. What You’ll LearnWhy globalisation is for all business sizesImplementation of a globalisation strategyCost efficient international operations Breakdown[00:45] Getting to know Sandy Damm[01:56] Common mistake by PE firms and portfolio companies[03:21] Why San...