390. How Highlighting Overlooked Holidays Created a Thriving Business with Sarah Gulfraz of Peacock Supplies

When Sarah Gulfraz was growing up, she loved celebrating the big, mainstream holidays—but as she became an adult and wanted to celebrate the holidays of her personal faith, she noticed they were often left out. She founded Peacock Supplies to offer the same level of celebration to holidays of all faiths and backgrounds, and it is fulfilling such a need in the market. Hear how she got started and how she grew it into multiple thriving businesses!