#639: Todd McFarlane, Legendary Comic Book Artist — How to Make Iconic Art, Reinvent Spider-Man, Live Life on Your Own Terms, and Meet Every Deadline

Brought to you by MasterClass online video lessons taught by 180+ of the world’s best, Helix Sleep premium mattresses, and Vuori comfortable and durable performance apparel. Todd McFarlane (@Todd_McFarlane) is an Emmy- and Grammy-winning director/producer and creator of one of the world’s best-selling comic books, Spawn. He is best known to many comic book fans for his work as the artist on The Amazing Spider-Man, for which he co-created Marvel’s top villain, Venom. Todd is the CEO of Todd McFarlane Productions, McFarlane Toys (one of the US’s top action-figure manufacturers), and McFarlane Films. He is also a co-founder of Image Comics, which debuted Spawn in 1992, selling 1.7 million copies of the first issue. In 1997, Spawn was made into an Emmy Award-winning animated series on HBO and a live-action feature film that grossed over $100 million. In 2019, Todd made history with Spawn #301, earning the Guinness World Record for longest-running creator-owned superhero comic book series. Please enjoy! This episode is brought to you by MasterClass! With MasterClass, you can learn from the world’s best minds—anytime, anywhere, and at your own pace. With more than 180 classes from a range of world-class instructors, that thing you’ve always wanted to do is closer than you think. MasterClass’s cinema-quality lessons give you unparalleled access to renowned instructors, who share everything from how to execute specific techniques to insights about their craft that can be translated across many fields and disciplines. This holiday, give one annual membership and get one free! Go to Masterclass.Com/Ferriss today. * This episode is also brought to you by Vuori Clothing! Vuori is a new and fresh perspective on performance apparel, perfect if you are sick and tired of traditional, old workout gear. Everything is designed for maximum comfort and versatility so that you look and feel as good in everyday life as you do working out. Get yourself some of the most comfortable and versatile clothing on the planet at VuoriClothing.com/Tim. Not only will you receive 20% off your first purchase, but you’ll also enjoy free shipping on any US orders over $75 and free returns. * This episode is also brought to you by Helix Sleep! Helix was selected as the #1 overall mattress of 2020 by GQ magazine, Wired, Apartment Therapy, and many others. With Helix, there’s a specific mattress to meet each and every body’s unique comfort needs. Just take their quiz—only two minutes to complete—that matches your body type and sleep preferences to the perfect mattress for you. They have a 10-year warranty, and you get to try it out for a hundred nights, risk-free. They’ll even pick it up from you if you don’t love it. And now, Helix is offering up to 200 dollars off all mattress orders plus two free pillows at HelixSleep.com/Tim. * [06:40] Baseball. [12:04] Rejection letters. [15:57] Compelling storytelling and meeting deadlines. [19:04] Deadlines pre-Internet vs. deadlines today. [23:25] How industry status quo led to the founding of Image Comic Books. [35:51] The Comics Code and the last straw. [42:14] The Marvel Dream Team exodus. [1:00:35] How is Todd’s camel bladder a competitive advantage? [1:06:23] Career bouncing and double-shifting as a penciler and inker. [1:24:36] The happy accident of Venom. [1:35:28] De-Rockwelling the company icon and inventing “spaghetti webbing.” [1:38:53] Bucking the status quo to become the status quo. [1:42:34] Parting thoughts and a promise for round two. * For show notes and past guests on The Tim Ferriss Show, please visit tim.blog/podcast. For deals from sponsors of The Tim Ferriss Show, please visit tim.blog/podcast-sponsors Sign up for Tim’s email newsletter (5-Bullet Friday) at tim.blog/friday. For transcripts of episodes, go to tim.blog/transcripts. Discover Tim’s books: tim.blog/books. 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