The Best Strategies for Nurturing Client Relationships with Adam Kurzawa

In this episode of "The Creative Agency Success Show," the hosts, Jamie and Jody, engage in a dynamic conversation with guest Adam Kurzawa, who leads business development for North America at Infinium. The discussion centers on effective business development strategies for creative agencies, emphasizing the importance of leveraging existing client relationships and enhancing outreach efforts. Adam shares practical tips on upselling, outbound relationship building, and the significance of industry knowledge. The episode also touches on hiring for business development roles, highlighting the value of soft skills and industry experience. The conversation concludes with a light-hearted discussion about horror movies, adding a personal touch to the professional insights shared.