Beyond performance marketing: Strategies to maximise short and long term outcomes

WARC’s EMEA Commissioning Editor, Catherine Driscoll talks to Meta’s Harry Davison, Head of Marketing Science - Northern Europe, Middle East & Africa, Konstanze Fichtner, Marketing Science Partner, and Carl Johan Johansson Alm, Marketing Science Partner. Discussing how they approach best practices for performance marketing and measurement at Meta. Stay up-to-date with the latest marketing and advertising news with our free daily newsletter.