Dismantling Good Girl Programming and Unlocking Profitable Peace with Megan Munsell

What happens when intuition meets strategy—and when a CPA decides to build a business led by truth instead of “shoulds”?In this episode of The Wealthy CEO Lab, host Giovana Bier sits down with Megan Munsell, CPA and intuitive strategist, to explore how breaking free from “good girl” programming leads to deeper profit, peace, and purpose.Together, they dismantle patriarchal money myths, unpack the dance between feminine and masculine energies in leadership, and reveal how nervous system regulation and authentic self-trust create sustainable wealth.This conversation bridges logic and intuition, spreadsheets and self-concept, helping entrepreneurs redefine what it really means to be successful, safe, and self-led in business.Key TakeawaysWhy your strategy needs intuition (and vice-versa) for aligned growth.The link between “good girl” conditioning and income dysregulation.How to spot and heal feast-and-famine money cycles.The truth about pricing and “buying back your time” myths.Why nervous system safety is the foundation for profit, peace, and overflow.A practical lens for redefining feminine leadership—it’s not passive, it’s powerful.Episode Timestamps00:00 — Introduction to The Wealthy CEO Lab00:21 — Meet Megan Munsell: CPA & Intuitive Strategist00:27 — Dismantling “Good Girl” Programming03:05 — Integrating Creativity with Strategy07:17 — Feminine vs. Masculine Leadership: Debunking the Myths12:36 — Defining Success & Healing People-Pleasing Tendencies18:50 — Merging Mindset, Numbers & Nervous System Work21:42 — Common Money Mindset Blocks for Female Founders24:07 — Pricing, Profitability & “Buying Back Time”27:50 — Final Thoughts + ResourcesFeatured GuestMegan Munsell, CPAMegan is a financial strategist and intuitive mentor helping creative entrepreneurs combine data-driven systems with self-trust and soulful profit. Her signature Aligned Money Method Accelerator helps founders build sustainable financial foundations without burnout.📎 Connect with Megan:Download her Aligned Money Calendar, a plug-and-play system that syncs to your calendar with reminders for every financial task and energetic reset your business needs.Episode Quote“Alignment isn’t passive—it’s practiced. Your nervous system is the real CFO of your business.” — Giovana Bier🖤 If you loved this episodeSubscribe, leave a review, and share it with a fellow founder who’s ready to scale with purpose, pleasure, and peace.Resources & Next Steps👉 Take the Nervous System Mood Ring Quiz: discover your current regulation state and get personalized tools to make smarter money decisions.👉Join The Wealth Frequencies Program: a 10-week experience blending breathwork, nervous system regulation, and wealth embodiment.👉 Work with Giovana: for hands-on support to scale your business with calm clarity and profit rooted in peace.👉 Follow Giovana on Instagram