Bolthouse Farms closes deal to acquire Evolution Fresh from Starbucks

Bolthouse Farms finalized the purchase of a popular juice brand from Starbucks, adding even more to the Bakersfield, Calif.-based carrot grower’s stockpile of premium juice products. By August 1, the company closed the deal to acquire Evolution Fresh from Starbucks, including the brand, business and employees supporting Evolution Fresh, Uniting the two brands is another way for Bolthouse Farms to meet the growing consumer demand for functional nutrition in the fresh produce department and gain more leadership in the premium juice and refrigerated beverage categories in retail.  “Evolution Fresh is a business and a brand that we have long admired,” said Chief Customer Officer Phil Kooy,” in this Tip of the Iceberg podcast episode. Our websites are www.producemarketguide.com,  www.thepacker.com and www.ProduceEDU.com. Email: [email protected] and [email protected] LinkedIn: PMG: Produce Market Guide and The Packer Instagram: @packernews and @producemktguide Facebook: @ProduceMktGuide and @PackerNews Twitter: @produceretailer and @thepacker To find our guest: Website: https://www.bolthouse.com/ Facebook: @bolthousefarms Instagram: @bolthousefarms Twitter: @bolthousefarms Pinterest: @bolthousefarms See omnystudio.com/listener for privacy information.