How to Measure the Lives You've Changed

Run a Profitable Gym - Podcast autorstwa Chris Cooper

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"We are in the business, you and I, of changing lives. If somebody comes into your gym and leaves a month later, they have not changed their life."Two-Brain founder and gym owner Chris Cooper said that, and if you're a coach, trainer or fitness entrepreneur, you know it's true.So how do you measure "lives changed?" And how do you make greater changes in the lives of clients? The key: increasing retention—or length of engagement (LEG). The longer you keep clients, the more their lives wi...

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