The Microgym Model: 2021

How many clients does a microgym owner need to be successful? How does he or she find them? And how do operations change as client base grows? The answers are in the data.Here, Chris Cooper pulls important numbers from Two-Brain's State of the Industry Guide—like how many clients gyms have and how profitable those gyms are—and explains how they're connected. If you're wondering why you're stuck at 100 clients—or why you've got 300 but aren't making any money—you won't want to miss this ...