Using Code as a Tool | Daniel Bartholomae @ Optilyz

Daniel Bartholomae is a Berlin-based founder, manager, and developer. After writing his first program at the age of six, he built his interest in technology, data, and self-management. Daniel is currently CTO @ optilyz. He is building the product and engineering team by improving product focus, setting up cross-functional teams and enhancing software craft. Optilyz is Europe’s leading direct mail automation & programmatic print software.  During this episode, Ben sits down with Daniel to discuss the modern role of a developer, to solve user problems, and using code as a tool to achieve this. The role of "Product Developer" follows from this idea. But what if we follow this idea and setup the full Product and Engineering organization around this goal?