6 Web3 Concepts That Businesses & Creators Must Plan For In 2023 | Amanda Cassatt @ Serotonin | #142

Amanda is the Founder & CEO of Serotonin, the leading web3 marketing agency and product studio. Amanda sat down with us to discuss 6 web3 concepts that businesses and creators must plan for in 2023. They are; the future adoption of NFTs, what community means to web3, web3 marketing, web3 social and the creator economy, the conflict of open and closed worlds, and the new economic survival of DAOs. This episode is part of our “WEB3 PODCASTS FOR BEGINNERS” playlist on Spotify. If you're new to web3, click HERE and make sure to hit the + button to add the playlist to your library. If you find the playlist helpful or think we need to add other episodes, please let us know on Twitter (link below). 🤝 HELP US GROW 🤝 Follow/Subscribe to the Web3 Academy Podcast 🔥SUBSCRIBE TO THE WEB3 ACADEMY NEWSLETTER & PRO REPORT  👥 JOIN OUR COMMUNITY ON DISCORD  🐇 Go down the Web3 Rabbit hole with our FREE Web3 Foundations Course ✊ FOLLOW US ON SOCIAL! ✊ 👉 Web3 Academy Twitter 👉 Kyle’s Twitter 👉 YouTube 🚀 SPONSORS 🚀 Lens Protocol: It's time to switch to web3 social with Lens 🎙 GUEST INFO 🎙 Name: Amanda Cassatt Twitter: https://twitter.com/amandacassatt Website: https://amandacassatt.com/ Amanda's Book: https://www.amazon.com/Web3-Marketing-Handbook-Internet-Revolution/dp/1394171951/ref=sr_1_1?crid=1VL5WCFKPL3A2&keywords=web3+marketing&qid=1672853175&sprefix=web3+marketing%2Caps%2C144&sr=8-1 ⏱ TIME POINTS ⏱ 0:00 - Intro 6:25 - What NFT categories is Amanda most excited about for 2023? 11:58 - What should we expect from crypto wallet on-boarding? 18:10 - Why is loyalty such a good use case for NFTs 21:15 - What does community mean to web3? 23:47 - What are the best ways to build community 27:12 - Will Discord continue to be the #1 host for web3 communities? 30:10 - Web3 social 34:35 - Amanda’s Book 38:14 - The difference between web2 and web3 marketing 42:42 - The current state of the metaverse 50:17 - Are DAOs working? 58:40 - What’s the next big onramp to web3? 1:02:12 - How to get the book 1:03:27 - Speed round