006 Creativity on Purpose - Finding Meaning in Work

I discovered Todd Henry during an online summit on Productivity, and I've followed his work ever since. We had a great chat recording Where Ideas Launch - The Podcast for the Unexpected Innovator, where we talked about the privilege of finding meaning when many are simply are trying to survive. Efficiency is overrated he said, and effectiveness contributes to real value in an organisation. Positioning himself as an “arms dealer for the creative revolution”, Todd Henry teaches leaders and organizations how to establish practices that lead to everyday brilliance. He is the author of four books (The Accidental Creative, Die Empty, Louder Than Words, and Herding Tigers) which have been translated into more than a dozen languages, and he speaks and consults across dozens of industries on creativity, leadership, and passion for work. He's got a new book on the way. The Motivation Code. Tune in to our podcast on your favourite player today.