It's a Customer's World with Andy Murray
Podcast autorstwa Sam M. Walton College of Business
48 Odcinki
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Steve Dennis on Navigating Leadership and Transformation in a Customer-Centric World
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Sharon Gai on the Importance of First Party Data for the Customer Experience
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Customer Data Strategy with Despina Kokkaraki
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Leading Innovation in Retail Technology with Simon Hathaway
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Customer Experience Strategy with Chris Wallace
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Simon Francis on Helping Marketers Through Transformation
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Ted Wright on Word of Mouth Marketing
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Strategic Challenges in an Evolving Retail Space with Kelly Downey
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The Future of Media with John Sheehy
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The Importance of Industry Standards with Jeff Bustos
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Laura Phillips on Sustainability and Retail
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Eric Howerton on Optimizing the Digital Shelf
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Exploring an Evolving Retail Landscape with Bryan Gildenberg
Opublikowany: 1.11.2022 -
Exploring Data & Insights in an Evolving Retail Space with Michael Ellgass
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The Basics of Retail Media Networks with Chris Perry
Opublikowany: 18.10.2022
Equipped with more than 30 years of experience in retail, most recently as the Chief Customer Officer for Walmart Asda in the U.K., host Andy Murray is sharing his expertise through his new role as the founder and executive chair of the Customer Centric Leadership Initiative at the University of Arkansas Sam M. Walton College of Business. Now more than ever, retailers and brands are accelerating their quest to be more customer centric, but to be truly customer centric, it requires both a shift in mindset and ways of working, not just in marketing but in all parts of the organization. Through his initiative and this podcast series, Andy will be talking with practitioners, thought leaders, and scholars to hear their thoughts on what it takes to be a leader in today’s customer centric world.