The Local Marketing Trends Podcast
Podcast autorstwa Gordon Borrell - Poniedziałki
138 Odcinki
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First Step Chronicles, Part 1: How One Radio Group is Tackling GenAI
Opublikowany: 1.04.2024 -
Cox is Scripting the Future of Local Television With Ambitious 'Neighborhood TV'
Opublikowany: 18.03.2024 -
Pearls of Wisdom from a Remarkable Woman Who Might Be the World's Oldest Living Sales Rep
Opublikowany: 20.02.2024 -
Deloitte Exec: Generative AI Will Have 'Enormous' (Good) Impact on Local Media
Opublikowany: 12.02.2024 -
Where Ad Industry Is With Generative AI, and How Frequence Is Cracking the Code
Opublikowany: 5.02.2024 -
Could Radio Be Overthrowing Newspapers & TV as the King of 'Local'?
Opublikowany: 22.01.2024 -
Picking on Prognosticators: 2024 Predictions Worth Dissin'
Opublikowany: 8.01.2024 -
We Come Bearing Gifts: Another Windfall for Local Media on the Horizon
Opublikowany: 26.12.2023 -
News Industry Executive: Google Payments to U.S. Local Media 'Will be Transformative'
Opublikowany: 11.12.2023 -
What 2,000 Local Businesses Told Us About Their 2024 Ad Budgets
Opublikowany: 27.11.2023 -
As Ad Buyers Warm up to SaaS Marketing Tools, Will They Ditch the Sales Rep?
Opublikowany: 13.11.2023 -
Wondering About the Profitability of Digital Sales
Opublikowany: 30.10.2023 -
Still Reeling from Meta's Punch, News Sites Brace for 'Devastating' Wallop from Google
Opublikowany: 23.10.2023 -
Why 2024 is Likely to Be a Windfall Year for OTT Sales
Opublikowany: 2.10.2023 -
Is Traditional Media Really Poised for a 'Comeback' in 2024?
Opublikowany: 18.09.2023 -
Uh-Oh. The Deer Have the Guns
Opublikowany: 4.09.2023 -
Final Analysis on A.I.: A Little Hype, a Lot to Learn, a Chance to Lead
Opublikowany: 21.08.2023 -
Could A.I. Be 'More Profound Than Fire'? A.I.'s Master of Marketing Weighs In
Opublikowany: 7.08.2023 -
Looking Back on 99 Episodes, Looking Forward to Clones Taking Over
Opublikowany: 24.07.2023 -
Scripps CEO Squelches Distractions, Looks for Ad Rebound, Focuses on a 'North Star'
Opublikowany: 10.07.2023
Hear two of the nation's brightest and sought-after advertising analysts -- Corey Elliott and Gordon Borrell -- identify the latest trends and make their predictions. This fast-paced podcast runs about 20 minutes and focuses on trends in local media, advertising, and marketing. The show typically touches on three or four topics, occasionally features a guest, and is always seasoned with critical analysis and wit.
