Digital Corporate Communication – Dialogues with scholars

Podcast autorstwa Vilma Luoma-aho & Mark Badham

Kategorie:

Biznes

25 Odcinki

  1. Public Sector Organisations: The Finnish Tax Administration introduces character for humorous tax lessons

    Opublikowany: 22.12.2023

  2. Disinformation: The European Union’s response to disinformation

    Opublikowany: 15.12.2023

  3. Corporate Social Responsibility (CSR) Communication: Grupo Nutresa, the leading processed food company in Colombia

    Opublikowany: 8.12.2023

  4. Hijacking: SAS Ad Controversy

    Opublikowany: 1.12.2023

  5. Internal Communication: philosophy of the Swedish Transport Administration

    Opublikowany: 24.11.2023

  6. Co-productive Citizen Engagement: Madrid City Council's push for citizen engagement

    Opublikowany: 17.11.2023

  7. Gamification: lessons from Nissan, Deloitte, and Google

    Opublikowany: 10.11.2023

  8. Corporate Reputation: Dolce & Gabbana's reputation in China

    Opublikowany: 3.11.2023

  9. Media Relations: the Global Strategic Communications Council

    Opublikowany: 27.10.2023

  10. Visual Communication: Heineken's identity

    Opublikowany: 20.10.2023

  11. Digital Transformation of Communication Functions and Organisations: Siemens Healthineers

    Opublikowany: 13.10.2023

  12. Measurement and Evaluation: UNICEF’s measurement framework

    Opublikowany: 6.10.2023

  13. Complaint Management: Gucci’s handling of the balaclava sweater firestorm in 2019

    Opublikowany: 29.09.2023

  14. Activism: Asia Pulp and Paper's digital activism insight

    Opublikowany: 22.09.2023

  15. Voice Communication: Sonic branding and brand voice

    Opublikowany: 15.09.2023

  16. Financial Comms & Investor Relations: SAP SE's visionary initiative in digital transformation

    Opublikowany: 5.09.2023

  17. Crisis Communication & Crisis Life Cycles: the electronic payment service provider NETS

    Opublikowany: 28.08.2023

  18. Algorithmic Leadership and Management: Deliveroo France Case Study

    Opublikowany: 28.08.2023

  19. Brandjacking and Character Assassination: McDonald's and the series of brandjacking incidents

    Opublikowany: 1.08.2023

  20. Social Media Influencers: Unilever's influencer campaign in Germany

    Opublikowany: 18.07.2023

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Join Professor Vilma Luoma-aho and Dr Mark Badham as they engage in dialogue with some of the most recognised Corporate Communication scholars across the globe. They ask questions like: What is digital technology changing in communication functions, practices and tools? What are recent examples of these changes? What is the dark side to these changes? To go deeper into each episode topic (including case studies) , see the Handbook on Digital Corporate Communication (2023) published by Edward Elgar Publishing. Cover image used under licence from Adobe Stock.
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