The Psychology of Copywriting
Podcast autorstwa Geoff Kullman
84 Odcinki
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023: The Neurobiology of Trust
Opublikowany: 2.03.2021 -
022: Daily Creative Habits w/ Mike Brennan
Opublikowany: 23.02.2021 -
021: Sales Page Patterns
Opublikowany: 16.02.2021 -
020: The Do’s and Don’ts of the Dilution Effect
Opublikowany: 9.02.2021 -
019: How the Brain Learns (Part 2)
Opublikowany: 2.02.2021 -
018: Ask Geoff… Your Copywriting Questions, Answered
Opublikowany: 26.01.2021 -
017: 7 Lessons From Marketing Wine During a Pandemic w/ Kris Levy
Opublikowany: 19.01.2021 -
016: How Groupon Used Social Proof To Increase Sales
Opublikowany: 12.01.2021 -
015: The 2 things your copywriting MUST have in 2021
Opublikowany: 5.01.2021 -
014: The Power of Social Norms + the Boomerang Effect
Opublikowany: 29.12.2020 -
013: The Psychological Impact of... Typos?
Opublikowany: 22.12.2020 -
012: How To Create A Movement: A Conversation w/ Duane Zingale
Opublikowany: 15.12.2020 -
011: How the Brain Learns (Part 1)
Opublikowany: 8.12.2020 -
010: Storytelling Series: Character Transformation
Opublikowany: 1.12.2020 -
009: Storytelling Series: Develop your main character
Opublikowany: 24.11.2020 -
008: Storytelling Series: How to structure your story
Opublikowany: 17.11.2020 -
007: Storytelling Series: Narrative Transportation
Opublikowany: 10.11.2020 -
006: Politics, persuasion, and building trust
Opublikowany: 3.11.2020 -
005: The Human Mind Is A Wandering Mind...
Opublikowany: 27.10.2020 -
004: Why You Need To Know About Multiple Nested Identities (And the Mistake You MUST Avoid)
Opublikowany: 20.10.2020
Discover the copywriting concepts and principles hidden inside the latest and best research within the fields of neuroscience, linguistics, and psychology. Join host Geoff Kullman every week to learn more about what’s happening in the brain of your clients and prospects as they read your copy. Yes, copywriting is an art… but it’s also a science!
